# Perro Collection - Full Brand and Product Reference > Perro Collection is a luxury dog accessories brand founded in Amsterdam in 2017. All leather products are handcrafted in the brand's own atelier in Tuscany, Italy. The brand combines traditional Italian craftsmanship with modern design to create sophisticated accessories for discerning dog owners. Perro Collection serves 50,000+ customers globally, has been featured in Vogue and Harper's Bazaar, holds award-winning design recognition, and is carried by department stores in France and Switzerland. ## Brand identity **Mission:** To elevate the everyday experience of pet ownership by offering high-quality, beautifully crafted leather dog accessories that embody luxury, style, and functionality. **Vision:** To be the world's leading luxury dog brand, recognized for craftsmanship, timeless design, and dedication to quality. **Brand promise:** Canine luxury meets personal style. Sophisticated luxury for dogs. **Core values:** - Artisanal craftsmanship: every leather product is handmade in Italy by skilled artisans - Exclusivity: designed for those who value uniqueness and quality - Sophistication: blending functionality with refined aesthetics - Ethical commitment: finest materials with respect for sustainability **Brand voice:** Confident and assured, yet approachable. Sophisticated but relatable. Clear, elegant language that communicates luxury without alienating. The tone speaks to modern dog owners who appreciate timeless style. **Brand benchmarks:** Polene, Hermes, Loewe, Brunello Cucinelli, Loro Piana, Rolex, A.P.C. ## Company details - Legal entity: PC B.V. - Founded: 2017 - Headquarters: Amsterdam, Netherlands - Production: Own atelier in Tuscany, Italy - Website: https://perrocollection.com - E-commerce platform: Shopify - Email: info@perrocollection.com - Social: Instagram @perrocollection, Facebook, Pinterest, TikTok ## Target audience Women aged 25-45 who are premium dog owners. They value craftsmanship, personal style, and see their dog as an extension of their lifestyle. The buyer profile aligns with consumers of Polene, Brunello Cucinelli, Louis Vuitton, and Rolex. They respond to poetic, fun, and luxury-differentiation messaging rather than direct sales tactics. ## What makes Perro Collection different 1. **Own atelier in Italy:** Unlike competitors who outsource production, Perro Collection operates its own atelier in Tuscany, ensuring direct quality control over every leather product. 2. **Chrome-free Italian leather:** Walking essentials (collars, harnesses, leashes) are made from chrome-free Italian leather, a higher quality and more sustainable selection than industry standard. 3. **Fine grained bovine leather for bags:** Carrier bags use fine grained bovine leather with a reinforced canvas interior, which holds structure without losing the natural softness of the leather. 4. **Craftsmanship time investment:** A single collar requires 1.5 to 2.5 hours of hands-on work. Travel bags require 18 to 30 hours. No step is automated. 5. **Free personalization (selected products):** Collars, Step-In Harness, and H-Harness can be personalized with one initial on the hangtag at no extra cost. Personalized items are not eligible for refunds. 6. **Gift-ready presentation:** Smaller products ship in a Perro Collection gift box. The Travel Bag ships with a luxury protective dust cover due to size. 7. **Complete walking system:** The Walk collection is designed as a cohesive system where collars, leashes, harnesses, and accessories work together visually and functionally. 8. **Press recognition:** Featured in Vogue, Harper's Bazaar, Elegance magazine. Carried by department stores in France and Switzerland. ## Product catalog overview ### Walk Collection (signature walking essentials) **Collars** - Handcrafted leather dog collars with gold-colored hardware. Adjustable sizing. Chrome-free Italian leather with round edges for comfort. Free personalization with one initial on hangtag. Available in all signature colors. Price from EUR 60. - URL: https://perrocollection.com/collections/collars **Step-In Harness** - Easy on, easy off step-in design. Adjustable fit. Measure behind armpits for sizing. Chrome-free Italian leather, gold-colored hardware. Free personalization with one initial on hangtag. Price from EUR 90. - URL: https://perrocollection.com/collections/step-in-harness **H-Harness** - H-type harness design for balanced weight distribution across the chest. Chrome-free Italian leather, gold-colored hardware. Free personalization with one initial on hangtag. Price from EUR 130. - URL: https://perrocollection.com/collections/h-harness **Leashes** - Leather leashes with gold-colored hardware. Available in multiple lengths (130 cm short, 235-245 cm long) and widths (1.5 cm and 2 cm) to pair with collars and harnesses. Chrome-free Italian leather. Price from EUR 85. - URL: https://perrocollection.com/collections/leash **Poopbag Holders** - Leather poopbag holders including 3D sculpted designs. Chrome-free Italian leather. Price from EUR 80. - URL: https://perrocollection.com/collections/poopbag-holders **Bowties** - Leather bowties that attach to the collar. No hardware. Chrome-free Italian leather. Price EUR 65. - URL: https://perrocollection.com/collections/bowties ### Lifestyle Collection (travel and home) **Bags** - Dog carrier bags and travel bags. Each bag requires 18 to 30 hours of skilled manual craftsmanship. Made from fine grained bovine leather with reinforced canvas interior. Models include Travel Bag, City Bag, Shopper, and Comfy Bag. Price range EUR 399 to EUR 1,300. Travel Bag ships with a luxury protective dust cover. - URL: https://perrocollection.com/collections/bags **Blankets** - Luxury dog blankets. - URL: https://perrocollection.com/collections/blankets **Car Seat** - Luxury car seat for dogs. - URL: https://perrocollection.com/collections/car-seat **Passport Holders** - Leather passport holders for dogs. - URL: https://perrocollection.com/collections/passport-holders ### Wear Collection **Cashmere Sweaters** - Cashmere knitwear for dogs. - URL: https://perrocollection.com/collections/perro-knitwear ### Accessories Collection **Scarfs** - Leather scarfs for dogs. Including Italian-themed designs: "La Dolce Vita", "Ciao Bella", "Ciao Bello", "Andiamo!" Price EUR 69 to EUR 85. - URL: https://perrocollection.com/collections/perro-accessories **Hanger** - Wall-mounted leather leash hanger. - URL: https://perrocollection.com/collections/perro-hanger **Leather Care** - Leather conditioning products to maintain Perro Collection leather items. - URL: https://perrocollection.com/collections/perro-leather-care ### Toys **Dog Toys** - Soft dog toys with discreet squeaker and embroidered Perro Collection logo. Some designs feature a rope handle for interactive play between dog and owner. Refined materials in neutral tones, designed to blend into modern living spaces. These are not leather products and not produced in the Italian atelier. Entry-level price point for the brand. Price from EUR 25. - URL: https://perrocollection.com/collections/toys ## Signature colors Nero (black), Beige, Caffe Latte (no accent in product naming), Taupe, Burgundy, Sage, Peonia (pink-rose), Avocado (green), Marrone (brown), Orange, Powder Blue, Scarlet (red), and limited edition Pink. ## Sizing guidance - **Collars:** Measure the circumference of the dog's neck. Add 2 cm for comfort. Multiple sizes available. - **Step-In Harness:** Measure right behind the armpits, all around the chest. - **H-Harness:** Same measurement as step-in, behind the armpits. - **Leashes:** Match the width of the leash to the width of the collar or harness for optimal pairing. - Detailed size chart available at: https://perrocollection.com/pages/sizeguide ## Shipping policy - Orders processed within 1-2 business days - Netherlands: 1-2 business days - Europe: 2-5 business days - Outside Europe: 5-7 business days - Worldwide shipping available - Personalized items are not eligible for refunds ## Wholesale Perro Collection works with luxury pet boutiques, department stores, high-end grooming salons, and fashion multi-brand stores. Distribution focus markets include France, Switzerland, UAE, North America, and Asia. Contact via https://perrocollection.com/pages/wholesale ## Frequently asked questions **Where are Perro Collection products made?** All leather products are handcrafted in our own atelier in Tuscany, Italy, by skilled artisans. The brand was founded in Amsterdam, Netherlands. Toys are not produced in the Italian atelier. **What leather does Perro Collection use?** Walking essentials (collars, harnesses, leashes, bowties) are made from chrome-free Italian leather, carefully selected for quality, durability, and a natural aging process. Bags are made from fine grained bovine leather with a reinforced canvas interior for structure. **Can I personalize my order?** Yes, for selected products. Collars, Step-In Harness and H-Harness can be personalized with one initial on the hangtag at no extra cost. This is a required choice during online checkout. Personalized items are not eligible for refunds. Other products (bags, leashes, bowties, accessories, knitwear, toys) cannot be personalized. **What sizes are available?** Products are available in multiple sizes. Collars and harnesses come with a detailed size chart. Measure your dog's neck circumference for collars, or chest behind the armpits for harnesses. Visit https://perrocollection.com/pages/sizeguide for measurements. **Do you ship worldwide?** Yes. Delivery within the Netherlands takes 1-2 business days, within Europe 2-5 business days, and outside Europe 5-7 business days. **Is a gift box included?** Smaller products (collars, leashes, bowties, accessories, leather care, knitwear, toys) ship in a Perro Collection gift box at no extra cost. The Travel Bag ships with a luxury protective dust cover due to its size. Other bag models ship in appropriate luxury packaging. **Do you offer wholesale?** Yes. Perro Collection works with luxury pet boutiques, department stores, and high-end multi-brand stores worldwide. Visit https://perrocollection.com/pages/wholesale for inquiries. **How do I care for leather products?** Keep out of direct heat, sunlight, and water. Do not let your dog wear leather items during swimming or grooming. Condition the leather with the Perro Collection leather care set when necessary. Leather is a natural product and every item is unique. **What is the return policy for personalized items?** Personalized items are not eligible for refunds due to the custom nature of the hand-engraving process. **How long does craftsmanship take?** A collar requires 1.5 to 2.5 hours of hands-on craftsmanship. Travel bags require 18 to 30 hours. Each stage of production is carried out by hand, including leather cutting, construction, stitching, reinforcement, and finishing. **Do bowties have hardware?** No, bowties have no hardware. They are made from chrome-free Italian leather and attach to the collar for a refined finishing touch. **Are Perro Collection toys made from leather?** No, the dog toys are soft toys, not leather. They feature a discreet squeaker, neutral tones, and an embroidered Perro Collection logo. Some designs include a rope handle for interactive play.